Digital marketing for small and growing businesses
Small businesses rarely need every channel. We usually start with three things: a complete Google Business Profile, one paid channel matched to how your customers buy, and a WhatsApp flow that answers every enquiry fast. We add more only when the first three are working.
Which channel first? — by business type
The right first channel depends on how your customers search. Here is what we recommend most often.
| Business type | First channel |
|---|---|
| Clinic or wellness centre | Google Business Profile + Google Search |
| Retail or restaurant | Instagram + Business Profile |
| Home services | Google Search + WhatsApp |
| B2B or professional services | LinkedIn + SEO |
Also in our industries: real estate marketing
Real Estate Marketing
Plot promoters and builders in Tamil Nadu — a focused programme built around what buyers worry about before they call.
Learn more →Common questions about small business marketing
What is the minimum monthly budget?
Our management fee plus ad spend. For ads, we recommend at least ₹10,000–15,000 on Meta or ₹15,000–20,000 on Google. If your budget is smaller, we'll suggest starting with your Google Business Profile and organic social media instead.
What do I have to manage myself?
Replying to enquiries quickly, approving content and ads, and telling us about offers or changes in your business. We handle the planning, setup, campaign management and reporting.
What reports will I receive?
A monthly report showing what you spent, how many enquiries came in and from which channel, the cost per enquiry, and what we're changing next month, in plain language.
What is the minimum commitment?
Month-to-month after an initial 3-month minimum. 30 days' notice to stop.
Can you create Tamil content?
Yes. We write posts and ads in English and Tamil.
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