AI search optimisation: get named in ChatGPT, Gemini and Google AI answers
AI search optimisation, also called GEO or AEO, makes your business the source AI assistants quote when buyers ask for a recommendation. Enerqubix checks how ChatGPT, Gemini, Perplexity and Google AI Overviews describe you today, then fixes the content, structure and outside listings those engines rely on.
How does AI search optimisation compare to traditional SEO?
| Traditional SEO | AI search optimisation | |
|---|---|---|
| Goal | Rank a page in Google's list of links | Be named or cited inside the AI’s answer |
| What's measured | Rankings, clicks | Share of buyer questions where you are named; pages cited |
| Main levers | Keywords, links, technical health | Answer-first content, consistent business listings, schema, crawler access, being mentioned on trusted third-party sites |
Honest limits
No one controls what an AI says. Results differ by engine and change as the engines update. We run this programme on enerqubix.com first and publish our own results on the Our Work page.
ChatGPT Ads — now testing
Ads inside ChatGPT reportedly opened to India-registered businesses as a self-serve beta in August 2026; OpenAI limits it to approved categories. We are now testing this with our own account. Ask us about it when you get in touch.
See this in practice: real estate marketing
Real Estate Marketing
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Learn more →Common questions about ai search optimisation
What is AI search optimisation in plain English?
It's the work of making sure that when someone asks ChatGPT, Gemini or Google's AI Overviews for a recommendation, your business is named and linked in the answer. Traditional SEO gets you into Google's list of links; AI search optimisation gets you into the answer itself.
Do I still need SEO if I do AI search optimisation?
Yes. AI engines draw heavily on pages that already rank. SEO and GEO reinforce each other.
How long does it take to see results?
Typically 3 to 6 months before you're named consistently, depending on your starting point and how competitive your market is. We test the same buyer questions every month so you can see exactly what has changed.
Can you guarantee ChatGPT will recommend my business?
No, and be wary of anyone who does. No one controls what an AI says.
Which AI engines do you optimise for?
ChatGPT, Google AI Overviews and Gemini, Perplexity, and Microsoft Copilot. They draw on overlapping sources, so the core work (clear content, consistent business listings and structured data) helps across all of them.
Does this work for a business that isn't well known?
Yes, but it starts with the basics: a clear website, consistent listings on Google and business directories, and being mentioned on other trusted sites. AI engines can only recommend businesses they can find and verify, so we build that foundation first.
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